Every card transaction has a real wholesale cost set by Visa, Mastercard, Discover, and AmEx. Flat-rate processors charge 2.6%+ on every card — including debit cards that cost them almost nothing. Interchange-plus passes through the actual card cost and adds a transparent markup. You see exactly what you're paying.
Every time a customer uses a card, part of the fee goes to the card-issuing bank and the card brands. That wholesale component is called interchange, and it's not negotiable by anyone — your local rep included. What is negotiable is the processor's markup on top of it. Interchange-plus pricing shows you both numbers clearly. Flat-rate pricing buries them in a single rate so you never know what the processor is actually earning on your business.
Interchange-plus is the most transparent pricing structure available. If you'd rather absorb the processing fee instead of passing it along through dual pricing or cash discounting, this is the model we recommend. You see the wholesale cost, you see what we earn, and the math holds up to a statement audit.
Three reasons interchange-plus has become the standard for businesses that pay attention to processing costs.
Flat-rate pricing is genuinely easy to understand — one number, one rate, no math. The catch is that "easy" often means margin is built in everywhere, including on transactions where the processor's actual cost is almost nothing.
Interchange-plus takes a minute longer to read, but it shows you exactly what you're paying and exactly what we're earning. Here's where the differences show up.
Flat-rate processors charge 2.6% on every card — including regulated debit cards that cost the processor about 22¢ flat at wholesale. The bigger your debit volume, the bigger the gap they're quietly earning on you. Interchange-plus passes the actual wholesale cost through, so debit transactions cost what debit transactions actually cost.
Tampa Bay Pay reviews your business type, monthly volume, average ticket, card mix, risk profile, and operational needs to recommend a pricing structure that actually fits. Here's the standard starting point we advertise, and what changes from there.
This is what we advertise for low-risk businesses — and honestly, it's on the higher end of what we usually quote. Rates can move lower depending on monthly volume, average ticket, risk profile, funding speed, software and gateway needs, equipment, and overall account structure. We bring the actual number to the consult.
If another processor has already quoted you, bring it. We'll review the proposal honestly, explain the real economics (including the line items that often get buried in fine print), and match or beat it where we can. If we can't beat your current effective rate with comparable terms, we'll pay you $500. That's the $500 rate-beat guarantee — it works in both directions.
Get a Rate Review →Most businesses on flat-rate processors don't know their real effective rate. They see "2.6% + 10¢" on the marketing page and assume that's what they're paying. The truth is usually 3.0-3.3% after you add up batch fees, monthly fees, deposit holds, chargeback fees, and the cards Square charges higher rates on.
Tampa Bay businesses share their experience working with Tampa Bay Pay — from setup through ongoing support.
Don't take our word for it — here's what local business owners say after switching to Tampa Bay Pay.